Business-Building Strategy
Our business-building strategy has five levers of growth that are driving the implementation of One Franchise Brands with a focus on enhancing sales, spending smartly and collecting cash.
Expanding and developing our range of services
Widening and deepening our range of services enables us to increase penetration and spend per customer. We have modest shares of large, fragmented markets as illustrated by our Maximum Potential Model.
Developing a Group-wide technology platform
Helps enhance the customer experience, increase sales and drive efficiency and productivity. Opportunities to improve and harmonise processes and work more smartly. Technology and data standardisation creates a platform to deploy AI.
Leveraging shared central services across the Group
Leverage the investment in technology and other central services such as sales & marketing and finance to optimise business effectiveness and efficiency.
Optimising our service delivery through our franchise network
Our objective is to grow our business with a franchise model, so “as they grow, we grow”. The role of DLOs is to accelerate the growth of our franchise businesses and broaden the range of services offered to our customers.
Developing our connected businesses
Develop Group-wide sales opportunities through connecting the Group through our newly-launched CRM. This includes cross selling and upselling. Work smartly by sharing best practice, leverage expertise and relationships.
You might also be interested in
Annual Report 2025
2025 saw resilient underlying demand for the Group’s essential reactive and planned services, resulting in record System sales in all key divisions, in challenging macroeconomic conditions in most key markets.
Our Business Model
Franchise brands operate by allowing individuals to own and manage a branch of a larger company, leveraging its established brand and business model. We enable rapid expansion while maintaining consistent quality.